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The Story Exchange

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The Story Exchange is a nonprofit media organization dedicated to telling the personal and professional stories of women business owners. We showcase the often-overlooked entrepreneurial women around the world who are contributing to their communities and collectively making an impact on the global economy. As an independent 501(c)(3) digital initiative, we aim to provide role models to other women who are pursuing their entrepreneurial dreams.

More than 126 million women are starting or running businesses in 67 economies, creating millions of jobs and generating trillions of dollars in revenue. Yet, most of the stories that capture media attention are those of high-growth startups, many of which are male-owned and not representative of the majority of small businesses. We want to change the narrative, and tell the stories of female entrepreneurs in an array of industries who are making a difference, breaking through barriers, and driving economic growth.

The Story Exchange, begun in 2011, is led by an award-winning documentary filmmaker and a former banking executive. The team stands out for its background in broadcast and print journalism, interlaced with decades of experience in the business and financial world. We adhere to journalistic standards and maintain our editorial independence.


Caption: Melissa Austria, Founder of GotStyle
Toronto retailer Melissa Austria has created thriving menswear stores that appeal to guys who hate to shop but want to look good.

  • Added: Nov 10, 2016
  • Length: 11:44
Caption: Jan Erickson, Owner of Janska
Jan Erickson was hounded by vivid dreams about a jacket -- so she decided to start an outerwear company. It was a prescient move.

  • Added: Mar 02, 2016
  • Length: 12:20
Caption: Anne Dowling, Ridge Street Wine
For Anne Dowling, a former member of the U.S. Ski Team, successful entrepreneurship means having the flexibility to live a life she loves.

  • Added: Feb 17, 2016
  • Length: 10:06
Caption: Traci Phillips, Natural Evolution
How Native American roots inspired Traci Phillips to turn an environmental mission to stop toxic electronic waste into a successful business.

Bought by KBCS 91.3 FM Community Radio

  • Added: Feb 03, 2016
  • Length: 14:00
  • Purchases: 1
Caption: Kristine Jones, New England Flagger Services
Kristine Jones started a business on a whim in an obscure, cutthroat industry. Then she got serious about building a strong company.

  • Added: Jan 21, 2016
  • Length: 13:45
Caption: Lucy Postins, The Honest Kitchen
This San Diego entrepreneur turned “human-grade” pet food into a multimillion dollar business.

  • Added: Jan 21, 2016
  • Length: 20:49
Caption: Jody Adams, Rialto; Ana Sortun, Oleana
Hear how two Boston chefs overcame bias to rise the ranks — and what they learned along the way.

  • Added: Jan 21, 2016
  • Length: 21:30
Caption: Kimberly Crupi Dobbins, SIMPLE Squares
How one woman turned a corporate sabbatical and kitchen dream into a snack company and new career.

  • Added: Oct 06, 2015
  • Length: 19:15
Caption: Shaan Kandawalla, PlayDate Digital; Melody McCloskey, StyleSeat; Amy Sheng, CellScope
If there were more women in tech, would women enjoy better tech products? We look for answers through three women who are succeeding in the tech in...

  • Added: Sep 22, 2015
  • Length: 28:52
Caption: Alison Chung, TeamWerks
The Chicago businesswoman parlayed a phenomenal gift for numbers into a successful computer-forensics firm called TeamWerks.

  • Added: Sep 08, 2015
  • Length: 22:32
Caption: Danae Ringelmann, Indiegogo
The San Francisco native was inspired by her small-business-owner parents to create the Indiegogo crowdfunding platform. Little did she know her bi...

  • Added: Sep 08, 2015
  • Length: 18:39
Caption: Felena Hanson, Hera Hub
The San Diego entrepreneur launched Hera Hub, a co-working space company supporting women entrepreneurs, after a near-fatal car crash pushed her to...

  • Added: Sep 08, 2015
  • Length: 13:37
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Coming soon from The Story Exchange.

  • Added: Sep 02, 2015
  • Length: 01:18