Veteran producer Joe Bevilacqua has teamed up with Lorie Kellogg to produce 27 short and delightful skits as part of their "Public Radio Fun'raiser" series of entertaining modules for public radio pledge drives. Most of the spots are under a minute, with some running as short as 5 seconds. They hit on some familiar themes, like quality news, loss of federal funding, and forgetting to renew your pledge. Some of the themes sounded very familiar to me from my own on-air pitching, especially the one about imagining to feed the meter a nickel for every hour you listen to public radio. All of the modules are extremely well produced, and many of them are humorous. Having been involved in almost thirty years of on-air fundraising, I can say that these modules will serve well to "spice up" the on-air pitching by adding some additional elements. We all know how monotonous pledge drives can become at times, and these fundraising modules will be a welcome addition to your pledge drive.
Review of Public Radio Fun'raisers - set #1
Phil Corriveau
Posted on April 01, 2007 at 03:12 PM
Veteran producer Joe Bevilacqua has teamed up with Lorie Kellogg to produce 27 short and delightful skits as part of their "Public Radio Fun'raiser" series of entertaining modules for public radio pledge drives. Most of the spots are under a minute, with some running as short as 5 seconds. They hit on some familiar themes, like quality news, loss of federal funding, and forgetting to renew your pledge. Some of the themes sounded very familiar to me from my own on-air pitching, especially the one about imagining to feed the meter a nickel for every hour you listen to public radio. All of the modules are extremely well produced, and many of them are humorous. Having been involved in almost thirty years of on-air fundraising, I can say that these modules will serve well to "spice up" the on-air pitching by adding some additional elements. We all know how monotonous pledge drives can become at times, and these fundraising modules will be a welcome addition to your pledge drive.