The opening to this feature on the Do It Yourself movement certainly catches the listener off-guard--but it made me listen through to the end of the piece. And Sergio makes a convincing case for the value of being in touch with the stuff we use in our daily lives. The tone is lyrical at times, almost like a spoken word piece. Sergio hits a more traditional public radio stride after two minutes and really drives his points home. But he takes a risky and very effective to catch our attention--and it works. This piece would be a good addition to a show on conservation, globalization, or thriftiness in tough economic times.