Use any of these Funder Spot choices during your classical music fundraising programming, and especially before or after playing any performance by JoAnn Falletta.  Music suggestions for before or after the spot are listed below.

BEST PRACTICES:  Choose the 2-3 spots you feel are the strongest and rotate them regularly and consistently throughout your fundraising campaign - at least once, every other hour.  Using this OES strategy, your listeners will hear the most powerful messages enough times for them to resonate and inspire action. 


Option 1: As a Self-Contained Spot

FUNDER MESSAGE RUNDOWN, TRANSCRIPT and TIMINGS

Music Bed:  Copland – Rodeo: Corral Nocturne

Intro:  Aaron Copland pretty much single handedly created the American soundtrack.  Conductor JoAnn Falletta says there was something fundamental to his success that seemingly had nothing to do with music.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians.  He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”

Outro:  You hear many things in music – including a generous spirit.  Thanks for your generous support of Aaron Copland and all of your favorite composers on Public Radio. (Text out at 0:47)


SUGGESTED LIVE HOST OUTRO

Please call (insert station phone number), or make your contribution online at (insert station web address).  It’s been your generous spirit in the past that’s made it possible for (insert station name) to create a classical music soundscape for you every day.  Please continue your generous support by calling or going online, and thank you.

Music Bed....to 0:59

* * * * * * * * * * *

Option 2: As a Self-Contained Spot With a Longer, More Localized Live Outro

FUNDER MESSAGE RUNDOWN, TRANSCRIPT and TIMINGS

Music Bed:  Copland – Rodeo:  Corral Nocturne

Intro:  Aaron Copland pretty much single handedly created the American soundtrack.  Conductor JoAnn Falletta says there was something fundamental to his success that seemingly had nothing to do with music.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians. He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”  (Text out at 0:25)


SUGGESTED LIVE HOST OUTRO

VOICE-1  You hear many things in music – including a generous spirit.  Thank you for your generous support of Aaron Copland and all of your favorite composers on (insert station name).

OPTION:  If there's only one person pitching, please continue to VOICE-2.

VOICE-2  Please call (insert station phone number), or make your contribution online at (insert station web address).  It’s been your generous spirit in the past that’s made it possible for (insert station name) to create a classical music soundscape for you every day.  Please continue that generous support by calling or going online, and thank you.

Music Bed....to 0:59

* * * * * * * * * *

Option 3: Clip Only -- You create and assemble the elements and text to your station's specifications, providing the live intro, outro and music bed based on the suggested texts and music bed listed above.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians.  He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”  (0:14)

* * * * * * * * * * *

(To download a .txt file of this suggested copy, look under the "Additional Files" for this piece.)

Recording suggestions for before or after the spot:  Suitable for almost any recording by JoAnn Falletta, including her all-Copland CD (Naxos 8559240); Mendelssohn (Albany Records 364); Griffes (Naxos 8559164); Schubert (Naxos 8572051); Corigliano (Naxos 8559671).  JoAnn Falletta's complete discography is available at arkivmusic.com.


WHAT IS VIRTUOSO VOICES™?

Virtuoso Voices™ is a performer interview service that provides short interview segments to radio stations, their websites and other online platforms.

Virtuoso Voices provides stations with a new strategy for presenting classical music on the radio by directly involving the performer in the introduction of the music.  These topical and evergreen clips enable announcers to bring an additional insider's perspective to the music they introduce and play on their shifts.

Program content is taken from interviews with internationally recognized classical music performers, such as Gil Shaham, Yo-Yo Ma, Marin Alsop, Lorin Maazel, Joshua Bell, Hilary Hahn and Michael Tilson Thomas.

For more information and to see additional ways to use these clips, please visit our website, www.virtuosovoices.org.


Virtuoso Voices™ Fundraising Service

Virtuoso Voices(tm) is also Public Radio's primary source for classical music fundraising messages.

Please visit the fundraising page of our website for examples and further information.  www.virtuosovoices.org/fundraising.


VIRTUOSO VOICES

"Classical Music's Virtuosos Want a Word with Your Listeners."

Virtuoso Voices is a trademark of Listener Directed Productions, Inc.

Use any of these Funder Spot choices during your classical music fundraising programming, and especially before or after playing any performance by JoAnn Falletta.  Music suggestions for before or after the spot are listed below.

BEST PRACTICES:  Choose the 2-3 spots you feel are the strongest and rotate them regularly and consistently throughout your fundraising campaign - at least once, every other hour.  Using this OES strategy, your listeners will hear the most powerful messages enough times for them to resonate and inspire action. 


Option 1: As a Self-Contained Spot

FUNDER MESSAGE RUNDOWN, TRANSCRIPT and TIMINGS

Music Bed:  Copland – Rodeo: Corral Nocturne

Intro:  Aaron Copland pretty much single handedly created the American soundtrack.  Conductor JoAnn Falletta says there was something fundamental to his success that seemingly had nothing to do with music.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians.  He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”

Outro:  You hear many things in music – including a generous spirit.  Thanks for your generous support of Aaron Copland and all of your favorite composers on Public Radio. (Text out at 0:47)


SUGGESTED LIVE HOST OUTRO

Please call (insert station phone number), or make your contribution online at (insert station web address).  It’s been your generous spirit in the past that’s made it possible for (insert station name) to create a classical music soundscape for you every day.  Please continue your generous support by calling or going online, and thank you.

Music Bed....to 0:59

* * * * * * * * * * *

Option 2: As a Self-Contained Spot With a Longer, More Localized Live Outro

FUNDER MESSAGE RUNDOWN, TRANSCRIPT and TIMINGS

Music Bed:  Copland – Rodeo:  Corral Nocturne

Intro:  Aaron Copland pretty much single handedly created the American soundtrack.  Conductor JoAnn Falletta says there was something fundamental to his success that seemingly had nothing to do with music.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians. He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”  (Text out at 0:25)


SUGGESTED LIVE HOST OUTRO

VOICE-1  You hear many things in music – including a generous spirit.  Thank you for your generous support of Aaron Copland and all of your favorite composers on (insert station name).

OPTION:  If there's only one person pitching, please continue to VOICE-2.

VOICE-2  Please call (insert station phone number), or make your contribution online at (insert station web address).  It’s been your generous spirit in the past that’s made it possible for (insert station name) to create a classical music soundscape for you every day.  Please continue that generous support by calling or going online, and thank you.

Music Bed....to 0:59

* * * * * * * * * *

Option 3: Clip Only -- You create and assemble the elements and text to your station's specifications, providing the live intro, outro and music bed based on the suggested texts and music bed listed above.

JoAnn Falletta Clip:  “He never considered himself above anyone; he helped every composer that he could; he was always there for musicians.  He was an extraordinarily giving and warm human being, and I think you can’t help but hear that in his music.”  (0:14)

* * * * * * * * * * *

(To download a .txt file of this suggested copy, look under the "Additional Files" for this piece.)

Recording suggestions for before or after the spot:  Suitable for almost any recording by JoAnn Falletta, including her all-Copland CD (Naxos 8559240); Mendelssohn (Albany Records 364); Griffes (Naxos 8559164); Schubert (Naxos 8572051); Corigliano (Naxos 8559671).  JoAnn Falletta's complete discography is available at arkivmusic.com.


WHAT IS VIRTUOSO VOICES™?

Virtuoso Voices™ is a performer interview service that provides short interview segments to radio stations, their websites and other online platforms.

Virtuoso Voices provides stations with a new strategy for presenting classical music on the radio by directly involving the performer in the introduction of the music.  These topical and evergreen clips enable announcers to bring an additional insider's perspective to the music they introduce and play on their shifts.

Program content is taken from interviews with internationally recognized classical music performers, such as Gil Shaham, Yo-Yo Ma, Marin Alsop, Lorin Maazel, Joshua Bell, Hilary Hahn and Michael Tilson Thomas.

For more information and to see additional ways to use these clips, please visit our website, www.virtuosovoices.org.


Virtuoso Voices™ Fundraising Service

Virtuoso Voices(tm) is also Public Radio's primary source for classical music fundraising messages.

Please visit the fundraising page of our website for examples and further information.  www.virtuosovoices.org/fundraising.


VIRTUOSO VOICES

"Classical Music's Virtuosos Want a Word with Your Listeners."

Virtuoso Voices is a trademark of Listener Directed Productions, Inc.