These spots featuring Ira Glass and Studs Terkel made me want to call and pledge! Both men expressed true sincerity, love of radio and the power of what sound can do. The Ira spot in particular is a good teaching tool for an OAF producer as an example of integrating core values into fundraising messages. - Melanie Coulson, DEI/PRPD OAF Partnership
Comments for Fundraising Promos: Third Coast Audio Festival
This piece belongs to the series "WNYC 2004 Fundraisers"
Produced by WNYC
Other pieces by WNYC
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Melanie Coulson
Posted on November 08, 2005 at 10:44 AM | Permalink
Review of Fundraising Promos: Third Coast Audio Festival
These spots featuring Ira Glass and Studs Terkel made me want to call and pledge! Both men expressed true sincerity, love of radio and the power of what sound can do. The Ira spot in particular is a good teaching tool for an OAF producer as an example of integrating core values into fundraising messages. - Melanie Coulson, DEI/PRPD OAF Partnership