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Iron Eyes Cody, January 4, 1999

From: Jonathan Thomas Stratman
Series: Who Died Today
Length: 03:00

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If the name isn't familiar, it's still a good bet you know the face. Read the full description.

Who_died_today_blue2_small If the name isn't familiar, it's still a good bet you know the face.

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Piece Description

Transcript

Iron Eyes Cody died today, January 4, 1999.

If the name isn’t familiar, it’s still a good bet you know the face.

From the early 70s on … known as the “Crying Indian,” Iron Eyes Cody has been the tear-streaked face of the “Keep America Beautiful” advertising campaign, seen by more than fourteen BILLION television viewers

In the commercial, Native American Cody paddles his canoe from unspoiled wilderness to a wasteland of floating garbage and factories belching smoke. Out of his canoe, he stands his littered ground while the narrator says … "There are some people who have a deep, abiding respect for the land that America used to be. Other people don't." Trash tossed from a car lands at Cody's feet. The camera zooms to his weathered face. We see a tear.

The ad took just six days to film, was wonderfully successful … and overnight made the fifty-year actor one of the most recognizab...
Read the full transcript

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