Why do you buy what you buy? What do you hope to gain from it and will it make you a happier, sexier and more successful person? In these days of ecomonic downturn many of us may be questioning whether we really need all this ’stuff’ and how it impacts our lives? Read the full description.
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Related Pieces
Piece Description
In this edition of Radio Curious we meet Geoffrey Miller, a tenured professor of evolutionary psychology at the University of New Mexico, and the author of “Spent: Sex, Evolution and Comsumer Behaviour”. During our visit we discuss how our purchasing choices are driven by thousands of years of evolution, how marketers can take advantage of this and how we might try to better understand our ‘consumer’ instincts.
We spoke with Geoffrey Miller from his home in Australia on the 29th May 2009 and began by asking him to define his field of ‘evolutionary psychology’.
The book recommended by Geoffrey Miller is “The Life You Can Save: Acting Now To End World Poverty” by Peter Singer.
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