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Commercial and Public - Adam Davidson

From: NPR Fundraising
Length: 00:03:19

OAFP Production Archive - Segment COMMERCIAL AND PUBLIC - Adam Davidson There are lots of differences between commercial radio and public radio. Most of them are pretty obvious. NPR International Business and Economics correspondent Adam Davidson reveals that there’s a hidden business model that defines the radio we hear every day. Read the full description.

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COMMERCIAL AND PUBLIC  

 

 

There are lots of differences between commercial radio and public radio.  Most of them are pretty obvious.  NPR International Business and Economics correspondent Adam Davidson reveals that there’s a hidden business model that defines the radio we hear every day.

 

Imagine what life would be like without public radio.  What if we had to sit through commercials about weight loss, just to get our news in the morning?  And what if all the programs we heard, were geared just to please advertisers and keep us distracted?  

 

An average of 13 million people a week listen to Morning Edition.  That’s a lot of listeners.. and a lot of satisfied customers.  Most of these people like what they hear.  So instead of putting up with commercials they take time out, once or twice a year, to make or renew their membership.  It’s like paying rent for a little peace of mind.

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Piece Description

COMMERCIAL AND PUBLIC  

 

 

There are lots of differences between commercial radio and public radio.  Most of them are pretty obvious.  NPR International Business and Economics correspondent Adam Davidson reveals that there’s a hidden business model that defines the radio we hear every day.

 

Imagine what life would be like without public radio.  What if we had to sit through commercials about weight loss, just to get our news in the morning?  And what if all the programs we heard, were geared just to please advertisers and keep us distracted?  

 

An average of 13 million people a week listen to Morning Edition.  That’s a lot of listeners.. and a lot of satisfied customers.  Most of these people like what they hear.  So instead of putting up with commercials they take time out, once or twice a year, to make or renew their membership.  It’s like paying rent for a little peace of mind.