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Cable TV marketing meets fine art Read the full description.
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Piece Description
How do you increase museum attendance in a tight economy? By manipulating demand and exploiting your big earners. So forget big, lavish exhibitions that cost scads to mount. Just have your patrons pay for each piece of art they actually want to look at. In this fake doc feature, reporter Dirk Bledsoe speaks with Edward Lumpkin, a museum curator who has hit on the idea of enclosing each work in its own sealed viewing booth. Visitors pay to see each work at a turnstile in front of each booth. It's private, it's quiet and it ups the already-inflated cache of the art market. Originally produced as part of The Cabinet of Dr. Marconi Dan Epstein is Dirk Erik Villesvik is Lumpkin Christine Wilson is Visitor 1 Jane Gibbons is Visitor 2