Virtuoso Voices: Produced Funders - Sharon Isbin (You're in Touch)
From: Listener Directed Productions, Inc.
Series: Virtuoso Voices(tm): Funders
Length: 01:00
Use any of these Funder Spot choices during your Classical Music Fundraising programming, and especially before or after playing any performance by Sharon Isbin. Music Options for before or after the spot are listed below.
BEST PRACTICES: Choose the 2-3 spots you feel are the strongest and rotate them regularly and consistently throughout your fundraising campaign - at least once every other hour. Using this OES strategy, your listeners will hear the most powerful messages enough times for them to resonate and inspire action.
Option 1: As a Self-Contained Spot
FUNDER MESSAGE RUNDOWN, TRANSCRIPT, TIMINGS and MUSIC INFORMATION
Music Bed: Ponce - Scherzino Mexicana (CBS Masterworks 44898 or Telarc 80612)
Intro: Each instrument, whether it's the oboe or the triangle, has its own distinctive quality. Here's what guitarist Sharon Isbin says makes her instrument special.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing."
Outro: Thanks to your financial support, you're always connected to classical music on Public Radio. Please, call now. (Text out at 0:41)
SUGGESTED LIVE HOST OUTRO Please call (insert station phone number), or make your contribution online at (insert station web address). That idea of "connection," just mentioned by Sharon Isbin, is something that's also at the heart of what we do at (insert station name). We connect with you by providing you the classical music you value and enjoy every day. You stay connected to us by listening and contributing. Please call now....
Music bed fades at 0:59 (there is a brief pause in the music bed at 0:49)
* * * * * * * * * * *
Option 2: As a Self-Contained Spot With a Longer, More Localized Live Outro
FUNDER MESSAGE RUNDOWN, TRANSCRIPT, TIMINGS and MUSIC INFORMATION
Music Bed: Ponce - Scherzino Mexicana (CBS Masterworks 44898 or Telarc 80612)
Intro: Each instrument, whether it's the oboe or the triangle, has its own distinctive quality. Here's what guitarist Sharon Isbin says makes her instrument special.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing." (Text out at 0:32 )
SUGGESTED LIVE HOST OUTRO
Thanks to your financial support, you're always connected to classical music on Public Radio. Please call (insert station phone number), or make your contribution online at (insert station web address). That idea of "connection," just mentioned by Sharon Isbin, is something that's also at the heart of what we do at (insert station name). We connect with you by providing you the classical music you value and enjoy every day. You stay connected to us by listening and contributing. Please call now....
Music bed fades at 0:59 (there is a brief pause in the music bed at 0:49)
* * * * * * * * * *
Option 3: Clip Only -- You create and assemble the elements and text to your station's specifications, providing the live intro, outro and music bed based on the suggested texts and music bed listed above.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing." (0:21)
(To download a .txt file of this suggested copy, look under the "Additional Files" for this piece.)
*****************************************
WHAT IS VIRTUOSO VOICES?
Virtuoso Voices(tm) is an interview clip service for classical music stations, presenting today's preeminent classical music performers, conductors and composers talking in 15 to 35 second sound bites.
These topical and evergreen clips enable announcers to bring an additional insider's perspective to the music they introduce and play on their shifts.
Virtuoso Voices(tm) is also Public Radio's primary source for classical music fundraising messages.
VIRTUOSO VOICES
"Classical Music's Virtuosos Want a Word with Your Listeners."
Virtuoso Voices is a trademark of Listener Directed Productions, Inc.
Also in the Virtuoso Voices(tm): Funders series
Virtuoso Voices: Funders - Zuill Bailey (The Cello's Voice)
(:25)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, cellist Zuill Bailey explains why each listener is an important voice on their Public Radio station. Use this 25 second clip as a fundraising ...
Virtuoso Voices: Funders - Janine Jansen (Great Stories)
(:22)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, violinist Janine Jansen talks about musical storytelling. Use this 22 second clip as a fundraising message during your classical music ...
Virtuoso Voices: Funders - Kim Kashkashian (Heart and Soul)
(:19)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, violist Kim Kashkashian reveals what's at the heart and soul of Public Radio. Use this 19 second clip as a fundraising message during your ...
Virtuoso Voices: Funders - Jean-Yves Thibaudet (Constant Presence)
(:18)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, pianist Jean-Yves Thibaudet talks about classical music's constant presence on Public Radio. Use this 17 second clip as a fundraising message ...
Virtuoso Voices: Funders - Menahem Pressler (No Barriers)
(:29)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, pianist Menahem Pressler breaks down barriers. Use this 29 second clip as a fundraising message during your classical music fundraising ...
Virtuoso Voices: Funders - Rafal Blechacz (Universal Language)
(:18)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, pianist Rafal Blechacz celebrates classical music's universal language. Use this 18 second clip as a fundraising message during your classical ...
Virtuoso Voices: Funders - Yuja Wang (Transformational Experience)
(:18)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, Pianist Yuja Wang talks about classical music as a transformational experience. Use this 18 second clip as a fundraising message during your ...
Virtuoso Voices: Funders - Gil Shaham (Musical Meeting Place)
(:20)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, violinist Gil Shaham endorses Public Radio as a wonderful musical meeting place. Use this 20 second clip as a fundraising message during your ...
Virtuoso Voices: Funders - Yuja Wang (Important Voice)
(:14)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, pianist Yuja Wang has a reminder about the importance of listening and supporing classical music on Public Radio. Use this 13 second clip as a ...
Virtuoso Voices: Funders - Robert Spano (How We Roll)
(:18)
From: Listener Directed Productions, Inc.
For your Fundraising campaign, conductor Robert Spano talks about bringing music and the community together on Public Radio. Use this 18 second clip as a fundraising message ...
Piece Description
Use any of these Funder Spot choices during your Classical Music Fundraising programming, and especially before or after playing any performance by Sharon Isbin. Music Options for before or after the spot are listed below.
BEST PRACTICES: Choose the 2-3 spots you feel are the strongest and rotate them regularly and consistently throughout your fundraising campaign - at least once every other hour. Using this OES strategy, your listeners will hear the most powerful messages enough times for them to resonate and inspire action.
Option 1: As a Self-Contained Spot
FUNDER MESSAGE RUNDOWN, TRANSCRIPT, TIMINGS and MUSIC INFORMATION
Music Bed: Ponce - Scherzino Mexicana (CBS Masterworks 44898 or Telarc 80612)
Intro: Each instrument, whether it's the oboe or the triangle, has its own distinctive quality. Here's what guitarist Sharon Isbin says makes her instrument special.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing."
Outro: Thanks to your financial support, you're always connected to classical music on Public Radio. Please, call now. (Text out at 0:41)
SUGGESTED LIVE HOST OUTRO Please call (insert station phone number), or make your contribution online at (insert station web address). That idea of "connection," just mentioned by Sharon Isbin, is something that's also at the heart of what we do at (insert station name). We connect with you by providing you the classical music you value and enjoy every day. You stay connected to us by listening and contributing. Please call now....
Music bed fades at 0:59 (there is a brief pause in the music bed at 0:49)
* * * * * * * * * * *
Option 2: As a Self-Contained Spot With a Longer, More Localized Live Outro
FUNDER MESSAGE RUNDOWN, TRANSCRIPT, TIMINGS and MUSIC INFORMATION
Music Bed: Ponce - Scherzino Mexicana (CBS Masterworks 44898 or Telarc 80612)
Intro: Each instrument, whether it's the oboe or the triangle, has its own distinctive quality. Here's what guitarist Sharon Isbin says makes her instrument special.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing." (Text out at 0:32 )
SUGGESTED LIVE HOST OUTRO
Thanks to your financial support, you're always connected to classical music on Public Radio. Please call (insert station phone number), or make your contribution online at (insert station web address). That idea of "connection," just mentioned by Sharon Isbin, is something that's also at the heart of what we do at (insert station name). We connect with you by providing you the classical music you value and enjoy every day. You stay connected to us by listening and contributing. Please call now....
Music bed fades at 0:59 (there is a brief pause in the music bed at 0:49)
* * * * * * * * * *
Option 3: Clip Only -- You create and assemble the elements and text to your station's specifications, providing the live intro, outro and music bed based on the suggested texts and music bed listed above.
Sharon Isbin Clip: "One of the unique things about playing the guitar is that there's nothing separating the performer from the instrument. There are no keys, there's no bow. It's a direct contact and you literally caress the instrument and the strings. It's an instrument that really does connect very deeply to the person who is playing." (0:21)
(To download a .txt file of this suggested copy, look under the "Additional Files" for this piece.)
*****************************************
WHAT IS VIRTUOSO VOICES?
Virtuoso Voices(tm) is an interview clip service for classical music stations, presenting today's preeminent classical music performers, conductors and composers talking in 15 to 35 second sound bites.
These topical and evergreen clips enable announcers to bring an additional insider's perspective to the music they introduce and play on their shifts.
Virtuoso Voices(tm) is also Public Radio's primary source for classical music fundraising messages.
VIRTUOSO VOICES
"Classical Music's Virtuosos Want a Word with Your Listeners."
Virtuoso Voices is a trademark of Listener Directed Productions, Inc.
Additional Files
- Copy for Clip Only Version (vv_isbin_pf_youre_in_touch_do-it_yourself_version.txt)
- Copy for Live Outro Version (vv_isbin_pf_youre_in_touch_live_outro_version.txt)
- Copy for Self-Contained Funder (vv_isbin_pf_youre_in_touch_self-contained_version.txt)




